Posts Tagged ‘Happy Packages’
Tuesday, September 8th, 2009
A big and very important publication shall soon be released, celebrating the success of the Media Sandbox scheme that proved so instrumental in helping launch our business. The Happy Packages project in collaboration with Mobile Pie, currently in suspended animation / on hiatus, has opened many doors for us but more than anything has kept the dream alive that one day we’ll get rich with our own IP. If all else fails, the pictures below suggest we might have back-up careers as a boy band, don’t they?



Tags: Happy Packages, MediaSandbox, mobile pie, photoshoot
Posted in Happy Packages, Publicity, Thought Den | No Comments »
Thursday, March 26th, 2009
The Happy Packages team has been invited to explore the ethics surrounding our project today with some of the country’s top thinkers.
We’ll be presenting the project in all it’s detail to Pervasive Media Ethics group (http://pervasivemediaethics.blogspot.com/) who are then invited to discuss anything and everything. No holds barred!
I’ll then be blogging up the main points later, good and bad!

Tags: ethics, Happy Packages, Pervasive, Pervasive Relations
Posted in Discussion, Happy Packages | No Comments »
Monday, November 17th, 2008
[PARP]
That’s the sound of our own trumpets screaming to the heavens as we find ourselves in the industry magazine NMA (New Media Age).

The article is all about the Happy Packages project and covers how Thought Den and Mobile Pie are working together in the Pervasive Media Studio to produce a sexy iPhone application aimed at friends leaving fun trails for each other.
If you’d like to read more about the initial Happy Packages project, take a look at some of our posts.
Small side note, it’s worth mentioning that they managed to spell our name wrong and we’re now ‘Thought Deeds’. Also while we’re at it, it’s a good time to mention the Evening Post’s misspelling of Ben’s (our creative director) surname a few weeks ago. Good morning, Mr Pembleton!
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Tags: article, gps, Happy Packages, iphone, magazine, mobile pie, nma, pembleton, Pervasive, pervasive media studio, pmstudio, richard wilson, tagging, Thought Den, thoughts deeds, vouchers
Posted in Happy Packages, Publicity, Uncategorized | No Comments »
Thursday, July 3rd, 2008
It could’ve done cos’ the last time you saw the team we were hugging and drinking 9k’s worth of champagne at the final MediaSandbox Event. Well here’s where we’re at…

The Team have been ripping the research apart and putting it back together in the form of the Pervasive Campaign machine ready for investment.
Though June we (more…)
Tags: bluetooth, campaign machine, gps, Happy Packages, investment, post, research, SMS
Posted in Happy Packages, MediaSandbox | No Comments »
Tuesday, May 27th, 2008
What a busy digital week it’s been, there’s been posts from blogs and newspaper articles covering everything exciting in the pervasive and online world.
A lot more mobile technology news stories are beginning to hit the news in comparison with straight internet related interest reads and so this week I’m mostly rounding up any great/bad news that’s affecting the Happy Package’s further development.
Mobile Vouchers for greasy hands

Apparently South Korea isn’t the only place where (more…)
Tags: 118 118, blogs, bluetooth, coupon, Happy Packages, McDonalds, mobile, news, research, RFID, vouchers
Posted in Discussion, Technical | 3 Comments »
Friday, May 9th, 2008

It’s been hard-core few months, as you might tell from the other blog posts and mediasandbox…a lot of fun, inspiring, challenging, and more than anything this project has opened hundreds of doors for everyone involved. A realisation dawned this week that we really are operating at the forefront of the pervasive media industry…things break, people don’t understand, it’s new NEW stuff!

Our stand looked beautiful, as did Tom’s face beaming out from the 42″ plasma screen. People milled around, took the Happy Packages GPS demo for a test drive, asked us what on earth we were talking about and nodded knowingly when we explained the difficulties working with pervasive convergence in multi-platform content distribution systems.
At around 3 or 4 it was time to deliver the 6 minute presentation and face the judging panel, who were:
(more…)
Tags: Happy Packages, launch, MediaSandbox, Pervasive, watershed
Posted in Cool stuff, Happy Packages, MediaSandbox, Publicity | 3 Comments »
Monday, February 25th, 2008
The Happy Packages site is now live! It’s up and beautiful at, http://www.happypackages.com
It has details of all the projects Mobile Pie and Thought Den are exploring with the MediaSandbox research project and will be the public facing site for the projects.
(more…)
Tags: Happy Packages, launched, MediaSandbox
Posted in Happy Packages, MediaSandbox, Publicity | No Comments »
Monday, February 11th, 2008
Well whaddya know!? Some quick thinking from Thought Den Creative Director Ben Templeton and some smiley pen-work from Tom of Mobile Pie and we’re off to a flyer with a nice feature in the Guardian. Read more about it at the Guardian Media Blog I couldn’t help but put a smug comment on the Guardian Blog, only to have spelt hot-bed wrong. Ok, so Bristol’s a Media city, not a spelling city.

Tags: Happy Packages, MediaSandbox, Publicity
Posted in Happy Packages, Publicity | 1 Comment »
Friday, February 1st, 2008
Wow, what a lovely day it was Wednesday the 30th!
So not a good day for Thought Den and Mobile Pie to stay in, and as such we headed out into the big wide “real” world to do some initial Gopping tests.
We mainly focused on a few areas around town Fountains, KFC, Galleries and the Watershed (for drinks) in the hope all these areas would pull in splendid results like, every-one accepting the file we bluetoothed to them and then bought us drinks ‘cos we were so clever.
How-ever, (more…)
Tags: Bristol, fanny, field research, Happy Packages, MediaSandbox, Pervasive
Posted in Happy Packages, MediaSandbox | 7 Comments »
Thursday, January 24th, 2008
Happy Packages – we put some virtual/digital boxes of happiness round the city and by various means, users can access the contents of the happy package, releasing anything from an SMS riddle to a Java game sent from our Bluetooth transmitters.
WHAT WE NEED!
Sketches / doodles / concepts for a brand/logo based on the Happy Package concept, so a box of love, man. Ideally it’d be stencillable…A 3D box with ribbon? We’re thinking simple design, just a box or something, with minimal detail. no more than 3 colours, pref 2.
WHAT WE’LL GIVE YOU!
£30 for a sketch-doodle-concept that we choose to develop (napkin ideas if you wish) Based on an honesty policy! You’ll see the thing develop so no stealing of your ideas for no money, and we want everyone to get involved, read the blog etc so no funny business. More cash available if a final article is delivered, but sketches & doodles are cool.
Tags: design, Happy Packages, MediaSandbox
Posted in Happy Packages, MediaSandbox | 1 Comment »