As the bloggers, tweeters, compulsive status-updaters, cyber-geeks and games fans return from the recent SXSW Interactive festival in Austin, Texas, the Guardian’s tech writers are already drawing their conclusions. It seems the buzz this year is all about developing location-aware experiences, be they online, over mobile or using close proximity technologies like RFID. There are countless enterprises (BrightKite, Foursquare, Fire Eagle, Bliin, Gypsii etc) whose core offerings revolve around organising, sharing and distributing location-specific information, with an increasing trend to connect with existing social networks such as those on Twitter, Facebook, Bebo, MySpace and LinkdIn.

This is all good news, considering the nature of the next Happy Packages release! We’re currently beavering away on our iPhone application which, funnily enough, revolves around location specific information, social network connectivity and even a little hint of gaming! Read the Happy Packages journal for updates, discussion, prototype launches etc

As an aside, Simon Games have been the talk of the festival with their Hat game, which was mentioned again by Alex Krotoski but in print this time – Thursday’s Technology Guardian. See Other articles here.

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That’s the sound of our own trumpets screaming to the heavens as we find ourselves in the industry magazine NMA (New Media Age).

The article is all about the Happy Packages project and covers how Thought Den and Mobile Pie are working together in the Pervasive Media Studio to produce a sexy iPhone application aimed at friends leaving fun trails for each other.

If you’d like to read more about the initial Happy Packages project, take a look at some of our posts.

Small side note, it’s worth mentioning that they managed to spell our name wrong and we’re now ‘Thought Deeds’. Also while we’re at it, it’s a good time to mention the Evening Post’s misspelling of Ben’s (our creative director) surname a few weeks ago. Good morning, Mr Pembleton!

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It could’ve done cos’ the last time you saw the team we were hugging and drinking 9k’s worth of champagne at the final MediaSandbox Event. Well here’s where we’re at…

The Team have been ripping the research apart and putting it back together in the form of the Pervasive Campaign machine ready for investment.

Though June we (more…)