igfest will be sunny! And very fun.
Thursday, September 10th, 2009Thought Den have been working hard over the last few months helping igfest get off the ground. We were bought in to help with business development and festival promotions which involved talking with international brands, national newspapers, local heros and the great and good of Bristol’s media scene. Sadly Howies fell at the final hurdle despite their enthusiasm to come on board, but thanks to some fantastic support from the Arts Council the festival is going to be a huge success. The TV crews have been mobilised and the reporters are on standby. And best of all it’s going to be sunny!!!

The festival eases into action this evening with a Moose Safari, and the headline game La Noche de Los Muertes kicks off on Friday. It is already massively over-subscribed and is shaping up to be a spectacular chase across the city.
My other two personal favourite games Rainbow Rain and Sneaks and Blaggers are also fully booked, which is a shame, but I’ll be doing my best to bagsy a spot.

And before signing off I’d like to draw attention to a special little sub-game that will be running throughout the festival. It’s a battle between Bristol’s media agencies to see who is – Bristol’s Biggest Player! The ideas is that agencies get points for playing igfest games and the more they play the more points they get. Given all the press the festival gets, it’s a nice way to shout about the great media talent we have in this city, and encourage the agencies to get out into the streets and play.











