BBC move north. And ask Thought Den to help.

In other words, an incredible opportunity to work with one of the world’s most respected media institutions at a very important time in their history.

The brief

Run a week long thinking/doing workshop to help the BBC’s brightest new talent design a pervasive experience that welcomes visitors to the BBC’s new base in Salford Quays, Manchester.

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Ingredients

Take ‘The Apprentice’ and mix rigorously with ‘Dragon’s Den’. Chuck in a dollop of ‘Tomorrow’s World’ and leave to set. Before baking gently stir in some ‘Big Brother’. Serve with fanfare and flourish.

The process

Take our Industry Day series (intensive practical workshops with 150 students) and combine with our Professional Development workshops. Rejig the program 400 times, develop some unique brainstorming techniques, hone some team-work exercises and squeeze in the all-important ice-break / brain-melt activities. Not to mention a few fantastic presentations from members of the BBC fold – Adrian Woolard, Head of Research & Development. Richard Greenwood, Head of Format Entertainment Development. Robin Kemp, BBC North Events Manager.

The 5  day Manchester trip was fantastic, as much a process of learning for us as it was facilitation for the group. Over 100 ideas were generated to launch the arrival of the BBC in Salford Quays, flagship “oop norf” location, as part of their grand vision to embrace the nation and be less London-centric. 12 trainees were put through the Thought Den mill with invaluable support from the Simons, Bethan and Alice.

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IMG_2237The week started in the heart of Manchester where we looked at how to create magic moments for audiences without blinding them with technology. Mid-week was a maelstrom of brain-dumps and idea orgies that left the team shell-shocked to say the least. Come Friday, they were reborn and reinvigorated, pitching two bizarre and captivating ideas designed to inform and entertain visitors to the new Salford site. It was a humbling and inspiring 5 days.

Our unique training courses were first trialled in 2007 for the students of Bournemouth University. Since then we have worked with students and professionals throughout the creative industries, sharing our front-line experience and helping each student define a toolset for conceiving, building and evaluating modern media experiences. Whether for games-design, mobile or interactive installations, we teach timeless techniques to help generate ideas that work. It’s the magic that makes it!

One Response to “BBC move north. And ask Thought Den to help.”

  1. Thought Den » Blog Archive » Speed dating and answering the question. Says:

    [...] we were invited to UWE to take part in a Rapid Prototyping 2day workshop (much like our week long version) to help brush up on skills and solve a question plaguing the music industry. “How do we [...]

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